No-nonsense, Effective, Growth of your business
Coffee no Sugar excels in building and developing customer centric organisations. We are people who have been working for big, mid and small sized international operating companies (at well-known brands) and made change happen. We know how to drive organizational decisions from the top to the work floor with great effectiveness. Our vast ‘field’ experience allows us to anticipate trends, recognize challenges and capitalize on opportunities together with your teams. We ensure a harmonious blend of insider knowledge and external insights for sustained organizational growth.
about dirk
More than 20 years experiences in building customer focused teams and functions in leaders' positions at some of the world's biggest brands like Adidas, Bugaboo and Schiphol Airport. I now have set up my own consultancy business. Allowing me to work with diverse companies that share my values, collaborate on exciting projects that deliver lasting results, and pursue my life-long dream with a new-found energy and curiosity: Helping companies grow quickly yet sustainably by putting the customer first.
WHAT'S IN A NAME?
What's in a name? The credit for Coffee no Sugar goes to my family. A brainstorming session around the kitchen table led to those three words, suggested by one of the kids. The name resonated instantly. I am down-to earth. I like simple plans. I have a clear focus. And a powerful execution. Put simply: coffee, no sugar
Dirk Westdijk
Founder Coffee no Sugar
What I believe in:
HONESTY – TRUST – CURIOSITY
PASSION – ENERGY – TEAM
What I am good at:
- Lead & Inspire teams
- Sales & Marketing
- Digital Strategy & E-commerce
- Business Transformation & Change
- Customer Experiences & Services